Reading Time: 3 minutes E-commerce site is considered to be successful if we have great customer reach and for this to happen SEO ranking is one of the key KPI’s as many customers don’t look for the website instead they search for the product they are looking and the obvious place they reach is…
Reading Time: 4 minutes Progressive web app (PWA) uses modern web application capabilities to deliver an app-like user experience. These kind of apps don’t require any complex installation to setup and they work like a charm in offline and relatively lesser connection speed. But PWA is still just a website. It will be an…
Reading Time: 3 minutes It is not so easy for small businesses to launch a new e-commerce platform in order to boost their sales. Magento commerce, built on modern platform technologies, modular code base, new architecture and development practices is in itself optimized to meet the growing business demands and sales. Not only this,…
Reading Time: 5 minutes According to the WordPress Attack Report (October 2017), in December 2017, WordPress websites were under the highest brute force attack. Digital security is of foremost importance to the website owners at the present time. WordPress being an open-source script is quite vulnerable to all sorts of attacks. Without any doubt,…
Reading Time: 4 minutes 79% of online shoppers say they won’t go back to a website if they’ve had trouble with load speed. Performance or your online Magento shopping stores starts degrading after one or two years after launch as new updates and techniques are released every few days. When it comes to performance…
Reading Time: 4 minutes For e-commerce site owners that are currently using Magento 1.x for their store, the when or if they should be moving over to Magento 2 is likely to be a question on their mind. We have put together some information designed to help online retailers understand the questions to ask…
Reading Time: 4 minutes “According to a study done by the Harvard Business School professor, 30,000 new consumer products launches each year, 95% fail because of ineffective market segmentation.” This clearly describes the need and importance of marketing segmentation for the reaping benefits online. Magento commerce’ customer segmentation is an interesting marketing feature that helps to…
Reading Time: 5 minutes “Content is the king” Yes! In the present time of online marketing, content is the real king; creating and sharing which, help the companies reach out to a maximum target audience. Content marketing has become imperative in the present time as it is the simplest way to get noticed by…
Reading Time: 4 minutes Amazon has had the exclusive ownership of the one-click checkout process for last 11 years. With the expiration of Amazon’s patent as of September 2017, merchants are now free to offer their customers a better way to buy. Magento is the first commerce leader to offer an ‘Amazon-like’ experience as…
Reading Time: 3 minutes Picking the right eCommerce platform for your business’s online existence is not so easy given that there are quite a variety of options available in the market with varying degree of features. Picking the best platform is important to ensure that both the business and its customers have the basic…
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