Client Organization

ChessBazaar is a strong and well-thought business delivering the finest chess designs to meet the ambitions of the chess players, chess collectors, and chess club members worldwide. Being headquartered in India, the client offers value for money and quickest-aftersale services to build exceptional minds across the globe with outstanding problem-solving skills.


To enhance the existing eCommerce solution using the Magento platform to boost the business performance with features like currency switcher, cross-sell opportunities, best-in-class shipping functionalities, and a Salesforce ticketing system.

Business Needs & Challenges

Key business needs and challenges of Magento maintenance and customization solution

To add currency switcher functionality in order to automatically display pricing for the customers at multiple geographies.

Cross-sell feature was not working properly for the client to help and add recommended products to the customers’ cart.

To facilitate the next generational image search functionalities powered by AI to search, discover, and recommend relevant content in milliseconds with Algolia.

To implement a shipping method that can handle both domestic as well as international customers at the time of checkout based on preferred geographic rates.

To incorporate a ticketing system that can be accessed by any authorized platform or device to allow users to access the same automatically in real-time.


After interacting with our certified Magento subject matter experts, the client engaged Sigma to deliver the outstanding customized maintenance solutions to fulfill their business needs.

Our experts facilitated an elegant GeoIP-based solution using FedEx API to automatically detect the customer’s location and then auto switch to their local currency.
Improved the user experience by adding up functionality that fixes the broken images in the product search results requested by the customers.
Delivered an outstanding feature that reflects the relevant products and services to the customers interested via cross-sells.
Incorporated product recommendation engine with Adobe sensei to boost sales and revenue of the client by leveraging purchase and browning history of users.
We offered a seamless and robust ticketing system from salesforce aligned to the client’s existing system in order to meet their customers’ evolving expectations.


The client enjoyed frictionless sales and revenue opportunities to boost business performance across the geographies with GeoIP functionality.

Improved customer experience without broken images enabled long-term customer loyalty.

Cross-sell functionality amplified the number of orders by adding numerous users to the list of instant paying customers.

The product recommendation engine helped the client to add more new customers to their portfolio with ease.

Tools & Technologies

Tools Technology
Magento Cloud Repo: Code Repository Magento 2.3.5 Commerce Cloud
JIRA: Project Management MySQL
Zoom & meet: Client meeting PHP
PhpStorm: IDE HTML5

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