U.S based B2B Store for Electrical, Plumbing & Industrial Supplies
Client Organization
Founded in 1946, Kelly & Hayes (K&H) is a comprehensive distributor of US Standard Electrical, Plumbing, and Industrial Supplies to end users around the world. Located in Nesconset, NY, USA, Kelly & Hayes maintains strategic relationships with trusted brands and brings solutions to market at the most competitive pricing.
Their main customer segments are Commercial, Industrial, Municipal, and Military sectors. Kelly & Hayes specializes in US Embassy, OBO, and Government projects where US Standard Electrical and Plumbing equipment are required.
Project Brief
The B2B supplier needed a flexible ecommerce platform to support its customized pricing and shipping requirements. K&H has been in business for more than 70 years. Their brand is now a synonym to quality and value products when it comes to electrical and plumbing supplies.
Due to poor customer experience, manual efforts, and missed business, K&H needed an e-commerce platform which could support their global expansion and improve customer engagement.